Branding TVC's Australian National University
Screencraft was commissioned by advertising agency CRE8IVE to produce a series of four branding television commercials for the ANU focusing on the Undergraduate, Graduate, Public Service and Higher Degree Research. Each commercial is presented as an engaging ‘thought track’, aligned with voiceovers recorded at Screencraft. Each script reflects the resources that are available to the students of the University and the opportunities that being an ANU student can provide. The four 30 second commercials were filmed over a period of two days within the University. In conjunction with a print and web campaign, the TVCs can currently be seen in cinema and regional television.
Agency: CRE8IVE
Director: Michael Fardell
Producer: Doug Merriman
Chronological
- Abode Hotels
- ACT Government Canberra 2030
- ACT Police: Recruitment Campaign
- ACT Tourism: Enlighten Canberra
- ACT4GWS Pledge TVC
- Animation series for Common Census
- Australian Pharmacy Guild Films
- Australian Sports Commission Coach training DVD
- Back for More Brumbies TVC
- Boost Surf Sho Live Broadcast
- Branding TVC's Australian National University
- Camp Australia HR Promo film
- Canberra Theatre: 2010 Season campaign
- CRACE The Ridge TVC
- CSIRO Magic - Food Futures Program
- DBCDE Digital Switchover TVC
- Discover Your Own Backyard: Stonnington
- Improved Stock Management Australian Defence Force
- Looking after yourself DVD
- Melbourne Cup Race Day
- Missing Persons Week Campaign
- National Library - Treasures TVC
- RSPCA: Year in review film
- Safe Driving DVD Australian Defence Force