Screencraft was engaged by the Department of Industry, Innovation and Science to produce a content series about the Entrepreneurs' Programme, which is an Australian Government initiative for business competitiveness and productivity. There are four elements to the programme: Accelerating Commercialisation, Business Management, Incubator Support and Innovation Connections.
Our task was to build and develop content based around these four elements, across a multitude of businesses and industries spread out over Australia. Our crew shot over 6 weeks, and our pre-production team liaised with over 80 talent in every state and territory, to pull together this project. The logistics were huge.
We provided the full service for this project - strategic marketing advice, pre-production including scheduling and logistics, as well as pre-interviews with talent. Travel to every state and territory in Australia, and a crew of two, including all of our own equipment. Post-production happened at Screencraft, including editing, colour grading, audio mix, broadcast design, music licensing and WCAG 2.0AA captions and transcripts.
We produced 20 case study videos, in addition to 25 cut downs and mash up edits.
The full suite of videos are now available at business.gov.au.