Spring TVC campaign
Screencraft was approached by the Allhomes team to produce its spring TVC campaign.
The task was to create something that aligned with the 20th anniversary of Allhomes, whilst underlining their market dominance.
Shot over three days, the TVC series focuses on buyers, vendors and renters, with each deliverable carefully calibrated to appeal to the target markets.
With an auction scene to fill, and a diversity of talent to film, it wasn’t quite a cast of thousands but we had our hands full, a tight production schedule and even tighter deadline.
We produced a 30 second TVC, with 15 second variations for use across social media, plus 6 second pre-rolls for YouTube.