Big W:
Playlab

Playlab is a high-energy, family-friendly series that showcases the latest and greatest in the world of toys. It was created for Big W in collaboration with The Present Company, bringing together retail expertise and creative production to deliver an engaging, fun-filled viewing experience for families across Australia.

Playlab is available on Big W's YouTube channel and spans 12 episodes, collectively amassing several thousand views since its release.

Big W approached us wanting to create a series that brings their toy range to life on screen, giving families an exciting and accessible way to discover new products and have a little fun along the way.